Who is Powered?

Posted on October 11, 2010 by Aaron Strout

Normally, it is realistic to think that a company’s website can easily answer the question, “who are we.” That’s because in most cases, companies start off as something and grow organically. Occasionally, however, companies acquire (or are acquired by) other companies. And while this adds accretive products and services to their general offerings, it doesn’t [...]

Filed under: Austin, Content Marketing, facebook, Measurement, Mobile, ROI and Marketing Measurement, Social Media, Social Networking, Twitter | Tagged: , , | Leave a Comment »

The Next Big Thing? Lot’s of Little Things.

Posted on September 20, 2010 by Aaron Strout

If you haven’t met our VP of strategy here at Powered, Greg Verdino, you should try and remedy that soon. He’s a smart guy who brings a healthy dose of wit and snide to any channel you connect with him in. He’s also just written a book. A really good book I might add. One [...]

Filed under: Content Marketing, facebook, Mobile, Social Networking, Twitter | Tagged: , | 1 Comment »

Looking at the Future: Onstar’s Live On

Posted on September 15, 2010 by Aaron Strout

It’s an OnStar kinda night at Stubbs — Austin, TX Last night, I had the pleasure of attending a fabulous event at Stubb’s BBQ here in Austin. The host of the party was OnStar (a Powered client) and the purpose of the shin dig was to announce OnStar’s latest and greatest in mobile technology called [...]

Filed under: Austin, facebook | Tagged: , , , , , , , , , , | Leave a Comment »

Weekly Social Marketing Links: August 11, 2009

Posted on August 13, 2009 by Aaron Strout

Each week, the members of Powered’s marketing, business development and product teams pick a news article, blog post or research report that “speaks” to them. With that article, they need to come to our weekly staff meeting prepared to give a 120 second update on what the article was about and why they found it [...]

Filed under: Content Marketing, facebook, Measurement, ROI and Marketing Measurement, Social Marketing, Social Media, Social Networking, Twitter | 1 Comment »

Weekly Social Marketing Links: July 7, 2009

Posted on July 15, 2009 by Aaron Strout

Each week, the members of Powered’s marketing, business development and product teams pick a news article, blog post or research report that “speaks” to them. With that article, they need to come to our weekly staff meeting prepared to give a 120 second update on what the article was about and why they found it [...]

Filed under: content, Content Marketing, facebook, Measurement, ROI and Marketing Measurement, Social Marketing, Social Media, Social Networking, Twitter | 1 Comment »

May 7: Weekly Content/Social Marketing Links

Posted on May 8, 2009 by Aaron Strout

Each week, the members of Powered’s marketing, business development and product teams pick a news article, blog post or research report that “speaks” to them. With that article, they need to come to our weekly staff meeting prepared to give a 120 second update on what the article was about and why they found it [...]

Filed under: Community, Content Marketing, facebook, ROI and Marketing Measurement, Social Marketing, Social Media | 1 Comment »

Community Powered, Live from SXSW: Aaron Strout

Posted on April 16, 2009 by Aaron Strout

  Next up in the #CommunityPowered podcast series featuring Susan Bratton of DishyMix, is little old me. That’s right, yours truly. Aaron Strout. Susan thought it was only fair that after working with her to arrange 13 other podcasts, helping her set up shop and then posting all other 13 that I should get a [...]

Filed under: Austin, Content Marketing, facebook, ROI and Marketing Measurement, Social Marketing, Social Media, Social Networking, Twitter | 1 Comment »

Community Powered, Live from SXSW: C.C. Chapman

Posted on March 31, 2009 by Aaron Strout

  Next up in the #CommunityPowered podcast series featuring Susan Bratton of DishyMix, is co-founder and managing partner of The Advanced Guard, C.C. Chapman. In addition to his full-time gig, C.C. regularly shares his knowledge about new media and technology on his on his Managing the Gray site (posts and podcasts). He’s also an avid photographer and can be found [...]

Filed under: facebook, ROI and Marketing Measurement | 6 Comments »

Facebook Connect: Your Invitation to the Party

Posted on March 23, 2009 by Doug Wick

Have you ever been so steeped in something that you see it everywhere you look? Standing in the middle of the Powered-sponsored Mashable party during South by Southwest Interactive, beer in hand and exploring the various rooms of the Six night club, I started to think about Facebook Connect. Yeah, this is how bad it’s [...]

Filed under: Austin, facebook, Social Marketing | Tagged: , | 4 Comments »

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