Who is Powered?

Posted on October 11, 2010 by Aaron Strout

Normally, it is realistic to think that a company’s website can easily answer the question, “who are we.” That’s because in most cases, companies start off as something and grow organically. Occasionally, however, companies acquire (or are acquired by) other companies. And while this adds accretive products and services to their general offerings, it doesn’t [...]

Filed under: Austin, Content Marketing, facebook, Measurement, Mobile, ROI and Marketing Measurement, Social Media, Social Networking, Twitter | Tagged: , , | Leave a Comment »

Looking at the Future: Onstar’s Live On

Posted on September 15, 2010 by Aaron Strout

It’s an OnStar kinda night at Stubbs — Austin, TX Last night, I had the pleasure of attending a fabulous event at Stubb’s BBQ here in Austin. The host of the party was OnStar (a Powered client) and the purpose of the shin dig was to announce OnStar’s latest and greatest in mobile technology called [...]

Filed under: Austin, facebook | Tagged: , , , , , , , , , , | Leave a Comment »

Loyalty Marketing Meets Social Marketing Podcast: Episode 2

Posted on May 25, 2009 by Aaron Strout

This is the second episode in the bi-weekly series of podcasts that I’m doing with author and loyalty marketing expert, Jill Griffin (you can find episode one here). During these brief 5-8 minute podcasts, we’ll be talking about the intersection of loyalty and social marketing and how focusing on both disciplines can help large and small [...]

Filed under: Austin, Social Marketing, Social Media, Social Networking | 1 Comment »

Community Powered, Live from SXSW: Aaron Strout

Posted on April 16, 2009 by Aaron Strout

  Next up in the #CommunityPowered podcast series featuring Susan Bratton of DishyMix, is little old me. That’s right, yours truly. Aaron Strout. Susan thought it was only fair that after working with her to arrange 13 other podcasts, helping her set up shop and then posting all other 13 that I should get a [...]

Filed under: Austin, Content Marketing, facebook, ROI and Marketing Measurement, Social Marketing, Social Media, Social Networking, Twitter | 1 Comment »

Community Powered, Live from SXSW: Cathy Brooks

Posted on April 10, 2009 by Aaron Strout

  Next up in the #CommunityPowered podcast series featuring Susan Bratton of DishyMix, is Cathy Brooks principal of Other Than That Consulting and head of content and bizdev at Seesmic. By way of background, Cathy has spent more than two decades working in and around media and communications beginning in 1982 with a job ripping wire copy (yes [...]

Filed under: Austin, Social Media | Tagged: , , | Leave a Comment »

SXSW CommunityPowered Podcasts

Posted on April 8, 2009 by Aaron Strout

  A few weeks ago at SXSW, our friend and advisory board member, Susan Bratton and I did a number of podcasts with some thought leaders/practioners in the online community and social space. Each podcast is going up as its own blog post but I’ve heard from several folks that they would like a centralized [...]

Filed under: Austin, Social Marketing | Tagged: , | 2 Comments »

Community Powered, Live from SXSW: Peter Fasano

Posted on April 8, 2009 by Aaron Strout

  Next up in the #CommunityPowered podcast series featuring Susan Bratton of DishyMix, is Peter Fasano, global interactive marketing team member and social media marketing manager at The Coca Cola Company.  Peter Fasano is also the principal of mass+logic, a consultancy focused on digital marketing and social computing. If that wasn’t enough to keep Peter busy, he’s [...]

Filed under: Austin, Social Marketing, Social Media, Social Networking | Tagged: , , , | 2 Comments »

Community Powered, Live from SXSW: Rohit Bhargava

Posted on April 3, 2009 by Aaron Strout

  Next up in the #CommunityPowered podcast series featuring Susan Bratton of DishyMix, is Rohit Bhargava, SVP, Strategy & Marketing at Ogilvy 360 Digital Influence. By way of background, Rohit is a founding member of the pioneering 360 Digital Influence team and author of the award winning new marketing book, Personality Not Included. He also writes [...]

Filed under: Austin, Social Branding, Social Marketing | Tagged: , , | 1 Comment »

Facebook Connect: Your Invitation to the Party

Posted on March 23, 2009 by Doug Wick

Have you ever been so steeped in something that you see it everywhere you look? Standing in the middle of the Powered-sponsored Mashable party during South by Southwest Interactive, beer in hand and exploring the various rooms of the Six night club, I started to think about Facebook Connect. Yeah, this is how bad it’s [...]

Filed under: Austin, facebook, Social Marketing | Tagged: , | 4 Comments »

South by Southwest: Right Around Our Corner

Posted on March 13, 2009 by Doug Wick

Austin is buzzing right now as people arrive for the annual South by Southwest Interactive conference, and we at Powered are pumped to bring our own flavor to the event! We have several things going on – including a sponsorship of Monday night’s Mashable + Blurb SxSW Bash ’09, and we’ll be sporting our custom [...]

Filed under: Austin, Community, Social Marketing | Tagged: , , , , , , , , | Leave a Comment »

Next Page »
Follow

Get every new post delivered to your Inbox.