[This contributed article for Mediapost originally ran on March 22, 2010] Not surprisingly, it’s difficult to find a large brand that isn’t at least thinking about how it can participate in social networking phenom Facebook. With over 400 million members, Facebook teases with an audience that is nearly four times greater than that of the Super Bowl… [...]
Filed under: Social Marketing | Tagged: facebook, mediapost, presence, stepchange | 1 Comment »
During my time at interactive conference, South by Southwest (SXSW), I had the opportunity to do a few interviews. The one below conducted by fellow Social Media Club advisory board member, Deb Micek, speaks to how to be an influencer or one that brings values to relationships. During the interview (2 minutes), I talk about [...]
Filed under: Social Marketing | Tagged: connector, content, influencer, sxsw, techzulu | 2 Comments »
It’s been exactly a week since South by Southwest Interactive (SXSWi) and I’ve had a little bit of time to let the dust settle. While this was definitely the most stressful of the three SXSWi’s I’ve been to, it was also the most professionally rewarding. Yes, you heard me right. I actually had a good [...]
Filed under: Social Marketing | Tagged: foursquare, gowalla, sxswi | 3 Comments »
This was originally posted on my friend Tommy Landry’s blog, Return on Now, as a guest post on February 8, 2010. Why is it that when it comes to conversation about social media, business-to-business (B2B) seems to draw the short stick every single time? As someone that does a lot of webcasts, blog posts and [...]
Filed under: Social Marketing | Tagged: results | 8 Comments »
About nine months ago, I started a weekly podcast called the Quick-n-Dirty show with my friend and co-host, Jennifer Leggio (Jennifer is a blogger for ZDNet). Jennifer and I take turns recapping the shows on my personal blog and Jennifer’s ZDNet blog but my colleague, Beth Lopez, recently convinced me that I should be cross-posting my re-caps here. If you’d like to see more [...]
Filed under: Social Marketing | Tagged: hollrr, mediaphyter, Twitter | 2 Comments »
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