Posted on May 29, 2009 by Aaron Strout
If hearing the words “listen, be authentic and measure” brings back childhood memories of your parents badgering you about “brushing your teeth, keeping your elbows off the table and/or putting your clothes in the hamper,” that is a good thing. It means those of us who are doing our best to lead the social charge [...]
Filed under: Social Marketing | Leave a Comment »
Posted on May 28, 2009 by Aaron Strout
Each week, the members of Powered’s marketing, business development and product teams pick a news article, blog post or research report that “speaks” to them. With that article, they need to come to our weekly staff meeting prepared to give a 120 second update on what the article was about and why they found it [...]
Filed under: Social Marketing, Social Media | Leave a Comment »
Posted on May 25, 2009 by Aaron Strout
This is the second episode in the bi-weekly series of podcasts that I’m doing with author and loyalty marketing expert, Jill Griffin (you can find episode one here). During these brief 5-8 minute podcasts, we’ll be talking about the intersection of loyalty and social marketing and how focusing on both disciplines can help large and small [...]
Filed under: Austin, Social Marketing, Social Media, Social Networking | 1 Comment »
Posted on May 20, 2009 by Aaron Strout
Each week, the members of Powered’s marketing, business development and product teams pick a news article, blog post or research report that “speaks” to them. With that article, they need to come to our weekly staff meeting prepared to give a 120 second update on what the article was about and why they found it [...]
Filed under: Uncategorized | 1 Comment »
Posted on May 12, 2009 by Doug Wick
Last week, I received this question from @dbaron in my weekly webinar and wasn’t able to get to it. But I also felt that it is a larger topic that warrants a blog post. It’s a question we get frequently at Powered, typically with a follow-up question about how our platform handles mobile.
The answer right [...]
Filed under: Mobile, Social Marketing, Uncategorized | Tagged: Brightkite, Mobile Marketing, Moximity | Leave a Comment »
Posted on May 8, 2009 by Aaron Strout
Each week, the members of Powered’s marketing, business development and product teams pick a news article, blog post or research report that “speaks” to them. With that article, they need to come to our weekly staff meeting prepared to give a 120 second update on what the article was about and why they found it [...]
Filed under: Community, Content Marketing, ROI and Marketing Measurement, Social Marketing, Social Media, facebook | 1 Comment »
Posted on May 1, 2009 by Doug Wick
Yesterday, I hosted our first webinar entitled “Powered Social Marketing: How It Elevates Your Bottom Line.” We had good attendance, great participation, and I felt like it was an excellent start to this weekly series.
We’ll be doing this presentation every week on Thursday at 2 CST, and even though it is Powered-centric and you will [...]
Filed under: Social Marketing | Tagged: Social Marketing, webinar | 3 Comments »