During his conversation with Susan, Dave shares some pearls of wisdom from his book which he specifies is a book about marketing vs. social media. One of my favorites is Dave’s point about the importance of developing a culture of operations rather than a culture of marketing within your organization meaning don’t just silo your social experiences. Learn more NOW by clicking on the play button below…
In addition to reading him on his Digital Voodoo blog, you can follow Dave on Twitter at @EvansDave.
Right-mouse click to download.
NEXT UP: Cathy Brooks, Other Than That Consulting, Seesmic and LeWeb3
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Filed under: Social Marketing
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