Comments on: What is Social Marketing? http://theengagedconsumer.powered.com/2009/02/11/what-is-social-marketing/ Thu, 05 Jan 2012 07:20:54 +0000 hourly 1 http://wordpress.com/ By: Definition of Social Marketing Headspace : Defined by Media http://theengagedconsumer.powered.com/2009/02/11/what-is-social-marketing/#comment-197 Thu, 19 Feb 2009 15:13:19 +0000 http://theengagedconsumer.powered.com/?p=266#comment-197 [...] “Social Marketing is the use of marketing principles and techniques to influence a target audience to voluntarily accept, reject, modify, or abandon a behavior for the benefit of individuals, groups, or society as a whole.” – Social Marketing: Improving the Quality of Life (via Engaged Consumer) [...]

]]> By: Grant http://theengagedconsumer.powered.com/2009/02/11/what-is-social-marketing/#comment-180 Thu, 12 Feb 2009 11:34:57 +0000 http://theengagedconsumer.powered.com/?p=266#comment-180 when i clicked on the link to view the info about the atlanta social
http://upcoming.yahoo.com/event/1507485

i was disallowed from even viewing the event details without logging into facebook – talk about quaint “old-style” marketing that needs to go…

how have you enhanced the user experience when i have to log on or register just to read about the event?

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